VP Client Solutions Partner, Telematics
Company: Epsilon Data Interactive, Inc.
Location: Chicago
Posted on: October 4, 2024
Job Description:
1240 North Avenue, West Chicago, IL, 60185, USARooted in an
in-depth and empathetic understanding of the consumer's current
environment and ecosystem as well as their priorities, motivators
and pain points, this pivotal role demands a focus on how to most
effectively solve for experience gaps between today's consumer
experience and the desired future state.As the Client Solutions
Partner you'll have a deep understanding of the digital marketing
world and the client relationship, manage resource allocation
profitably, and effectively lead teams to create, implement and
measure strategic deliverables. Your comprehensive digital
strategy, CRM and consumer experience expertise will be essential
to provide strategic leadership on key client engagements-helping
them navigate the digital world, understand implications for their
business models and reimagine their brands' interaction with
consumers.Day to day, your role includes:Business & Growth
- Cultivate senior-level client relationships; identifying their
strategic brand challenges, providing counsel on competitive
threats and evolving consumer behaviors, and helping to guide their
organization toward the next generation of experience solutions
that drive business impact.
- Serve as the voice of the department for key clients, new
business prospects and industry events, advocating for the agency
POV and providing original thinking that helps attract and grow our
client roster.
- Review and build digital product and service business cases to
validate commercial viability.
- Eloquently articulating our views on digital business
philosophies, keeping clients up to date on industry context.
- Taking on an influential role in supporting new business
initiatives and leveraging client relationships in the development
of business growth.
- Maintaining a strong understanding of changes in the client's
industry and how customer needs are adapting, and developing
relevant case studies on client businesses.
- Deliver strategic client presentations and providing
recommendations that are concise, insightful and on point.
- Owning the financials for clients, including forecasts, budgets
and investments -ensuring that key financial responsibilities are
mutually understood and agreed upon.
- Championing the use of data to uncover unexpected insight;
exploring new sources of consumer intelligence and brand
understanding as fuel for strategy-setting.
- Collaborate with capability teams to build consumer personas,
identifying pain points and mapping experience journeys to envision
brand experiences and how they connect across web, mobile, AI and
other emerging interfaces.
- Envision industry-leading digital experiences to reveal how
businesses can future-proof their brands through evolution of their
services, products, touch points and systems.
- Focusing on the core business KPIs, lead the development and
implementation of CRM programs that align to key moments of need
within the customers journey based on insights from analytics and
behavioral science.
- Deliver omni-channel campaigns across email, push
notifications, web, mobile apps, social platforms, and other
channels and devices, as relevant to the customer experience.
- Partnering with key players across the agency (Data,
Technology, Social, Experience, Strategy and other teams) to
determine strategy needs, growth possibilities and opportunities to
bring competitively differentiated future experiences to
life.People
- Managing the growth and development of the agency business
team; inspiring account managers, guiding the quality of work and
their impact across client relationships.
- Developing team members through training and identifying areas
for growth -you'll coach them to close talent gaps and motivate
them to develop skills.QualificationsThis critically important role
requires a depth of expertise, including a track record of
impactful work experience and professional ingenuity -which means
you have:
- 15+ years of work experience in CRM and/or digital
marketing.
- A digital experience-savvy marketer and passionate
problem-solver with an unstoppable drive to inspire teams and bring
the best work to life.
- Extensive experience informing audience segments by leveraging
1st and 3rd party data.
- Comprehensive understanding of audience principles, and related
personalization techniques and tools.
- Proven ability in synthesizing and interpreting data and
customer insights into successful marketing strategies.
- Strong strategy and analytics skills, with an advanced
understanding of success metrics.
- Experience developing, prioritizing, objectively managing
roadmaps and optimization efforts, balancing both business and user
KPIs.
- Up-to-date knowledge of marketing technologies (MarTech) and
digital experience platforms spanning Paid, Owned and Earned /
social media -email automation tools (E.g. Sales Force Marketing
Cloud, etc).
- A strategic partner who illuminates unexpected insights and
provides clarity on the role and expectations of a digital
experience.
- A collaborator comfortable in agile-or sprint-based approaches,
willing to work in real time.
- A strong analytical thinker and translator with exceptional
data-dexterity, and deep knowledge of research techniques and third
party resources that reveal behavioral understanding, hypothesis
validation and usability.
- An all-around professional with exceptional communication,
organizational and time management skills, and the flexibility to
adapt quickly to change.
- A skilled manager with strong history of team oversight and
talent development; known to coach, educate and grow
talent.Additional InformationEpsilon at Our COREEpsilon is a global
advertising and marketing technology company positioned at the
center of Publicis Groupe. Our products accelerate our clients'
ability to harness the power of their first-party data to activate
campaigns across channels and devices, with an unparalleled ability
to prove outcomes.Epsilon has a core set of 5 values that define
our culture and guide us to create value for our clients, our
people and consumers. We are seeking candidates that align with our
company values, demonstrate them and make them meaningful in their
day-to-day work:
- Act with integrity. We are transparent and have the courage to
do the right thing.
- Work together to win together. We believe collaboration is the
catalyst that unlocks our full potential.
- Innovate with purpose. We shape the market with big ideas that
drive big outcomes.
- Respect all voices. We embrace differences and foster a culture
of connection and belonging.
- Empower with accountability. We trust each other to own and
deliver on common goals.As an Epsilon employee, you deserve perks
and benefits that put you, your family and your finances first. Our
benefits encompass a wide range of offerings, including but not
limited to the following:
- Time to Recharge: Flexible time off (FTO), 14 paid
holidays.
- Time to Recover: Paid sick time.
- Family Well-Being: Parental/new child leave, childcare & elder
care assistance, adoption assistance.
- Extra Perks: Comprehensive health coverage, 401(k), tuition
assistance, commuter benefits, professional development, employee
recognition, charitable donation matching, health coaching and
counseling.Epsilon benefits are subject to eligibility requirements
and other terms.Epsilon is an Equal Opportunity Employer. Epsilon's
policy is not to discriminate against any applicant or employee
based on actual or perceived race, age, sex or gender (including
pregnancy), marital status, national origin, ancestry, citizenship
status, mental or physical disability, religion, creed, color,
sexual orientation, gender identity or expression (including
transgender status), veteran status, genetic information, or any
other characteristic protected by applicable federal, state or
local law. Epsilon also prohibits harassment of applicants and
employees based on any of these protected categories.
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Keywords: Epsilon Data Interactive, Inc., Gary , VP Client Solutions Partner, Telematics, Executive , Chicago, Indiana
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